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Showman
Public Speaker
Public Speaker
A "One Man Show" that can be performed on a stage or virtually.
“Revelations of a Sony Adman,” will walk you through the halls of Madison Avenue post “Mad Men” era while creating advertising campaigns just as famous as the TV series itself. You’ll go behind the scenes of how our team launched the compact disc player which became the fas
A "One Man Show" that can be performed on a stage or virtually.
“Revelations of a Sony Adman,” will walk you through the halls of Madison Avenue post “Mad Men” era while creating advertising campaigns just as famous as the TV series itself. You’ll go behind the scenes of how our team launched the compact disc player which became the fastest growing home entertainment product in history.
I’ll also discuss the cultural and religious idiosyncrasies our family encountered in 1990's Utah after moving from New York to take a job at a “rocket ship” of a company called Iomega. Steve Jobs will make an appearance and I’ll tell you about an unforgettable night with Stevie Wonder that began with a game of air hockey. The story concludes with my return to Sony as the VP of Marketing Communications only to witness the implosion of our mobile phone business. Here is a cautionary tale that will inform, entertain, and appeal to a broad audience.
Live Speaking Fee: Please Contact
Virtual Speaking Fee: Please Contact
Travels From: San Diego, CA, USA
Public Speaker
Public Speaker
Public Speaker
Adman Scott Westover has followed his successful one man show with a presentation called, "How to Think Like a Marketing Ninja." This 60 minute module uses real life, anecdotal stories to offer sage advice about how to get ahead in marketing. I'll pull from a long marketing career with some of the most recognized companies in the worl
Adman Scott Westover has followed his successful one man show with a presentation called, "How to Think Like a Marketing Ninja." This 60 minute module uses real life, anecdotal stories to offer sage advice about how to get ahead in marketing. I'll pull from a long marketing career with some of the most recognized companies in the world including 13 years at Sony Corporation.
I’ll tell you about how our team introduced the compact disc player that became the fastest growing consumer electronics product in history. I’ll also describe a cautionary tale of how Sony lost its focus and allowed the door to be kicked in by Apple’s iPhone.
But this Ninja presentation is more than a guide to the do’s and don’ts of introducing technology. The topics of leadership, respect and resilience are all addressed. In fact, "How to Think Like a Marketing Ninja" is just as relevant for a class of college business students as it is for the sales team of a Fortune 500 company.
Shows & Speaking Engagements
"Revelations of a Sony Adman"
>The Broadway Theater, Vista, CA
>Chappaqua Performing Arts, NY
"How to Think Like a Marketing Ninja"
>Now available for booking
"Branding Yourself for Business"
>USC's Marshall School of Business
>University of San Diego
"March of the Sony CD Players"
>American Ad Federation, Seattle
>University California San Diego
>High Tech Marketing Alliance, San Diego
Screenwriter
Public Speaker
Screenwriter
Confessions of a Sony Adman--Inspired by a True Story
Logline: When an ambitious Sony adman battles to secure Stevie Wonder for a CD player campaign, he is torn between a career-defining triumph and his daughter’s experimental surgery to save her eyesight.
Comps: Blackberry meets Air but with a high concept emotional hook.
🎥 Executive Ove
Confessions of a Sony Adman--Inspired by a True Story
Logline: When an ambitious Sony adman battles to secure Stevie Wonder for a CD player campaign, he is torn between a career-defining triumph and his daughter’s experimental surgery to save her eyesight.
Comps: Blackberry meets Air but with a high concept emotional hook.
🎥 Executive Overview: Confessions of a Sony Adman is an elevated drama about how the introduction of the Compact Disc saved the music industry in the 1980s . While Sony faces massive deficits from falling Betamax sales, Adman Scott Westover risks everything to launch a revolutionary ad campaign. Beneath the corporate maneuvering lies a personal race against time: Scott's daughter suffers from the same condition that caused Stevie Wonder's blindness, separating this story from standard corporate underdog pitches.
- Act I (The Crisis): Scott electrifies Sony’s sales convention by unveiling a campaign featuring four recording superstars including Stevie Wonder. Despite whipping his audience into a frenzy, no one is under contract. Scott’s boss, John Battle, delivers an ultimatum: "Get those artists signed or never work in advertising again!"
- Act II (The Stakes): Scott navigates coked-up record executives and corporate sabotage while his newborn daughter, Lauren, fights for life in the ICU. A year later at a TV shoot, Stevie Wonder forms an emotional bond with Scott’s wife, Patti, revealing he shared Lauren's exact medical condition. When insurance declines Lauren's eye surgery, and Battle demands dumping failing Betamax inventory into bad TV slots, the immense stress hospitalizes Scott.
- Act III (The Sacrifice): Defying doctors, Scott goes over Battle's head to pitch Sony co-founder Norio Ohga. The gamble secures prime-time funding, but Scott misses the train to his daughter's critical surgery. In the recovery room, Scott's marriage is tested as he realizes what truly matters in life.
🎸 Resolution & Impact A year later at Madison Square Garden, the characters reunite at a Stevie Wonder concert. Flashbacks reveal Battle accepted Scott's rogue move because sales exploded, and he secretly arranged for Sony to pay Lauren's medical expenses. Stevie dedicates a song to Patti, and we learn Lauren's surgery succeeded.
- CD Revolution: The campaign helped make the CD player the fastest-growing home entertainment product in history.
- Sony's Transformation: Windfall CD profits enabled Sony to acquire CBS Records and Columbia Pictures, transforming it into an entertainment titan.
Theme: Technology comes and goes, but a true legacy is defined by the lives we touch and the moments we share.